That’s Who We R 2022 is live!
This year’s work focuses on the difference between a REALTOR® and a non-member agent — and that difference is real.
The ads demonstrate the compelling reasons for consumers to trust a REALTOR®, as you go above and beyond to bring unparalleled service and ethics to your work. We capture authentic moments and real human stories, highlighting the deep expertise provided by a REALTOR® and how that benefits clients.
Visit ThatsWhoWeR.realtor to see and hear the new national TV and radio commercials. You will also find campaign logos and turn-key advertising assets exclusively for REALTORS®, to use in your local market. For easier sharing on social media platforms, download NAR’s Photofy app to access a library of campaign social assets, sharable in just a few taps.
We hope you enjoy the new ads! It’s the hard work you do every day for clients, that inspires the stories NAR’s consumer ad campaign brings to life.